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I am an enthusiast user of open-source alternatives (i.e. to personal productivity software such as Microsoft's Office suite – but, as of lately, my behavior is changing and I'm increasingly often using online services such as Google Docs for my documents.

At the same time, I recently discovered Aviary, providing the same kind of alternative to both commercial creativity suites and their open-source counterparts (I love GIMP!)

“We are disrupting the status quo by eliminating the long-held barriers
to digital creation and giving creators the tools they need to create,
market and monetize their vision,” said Avi Muchnick, founder & CEO
of Aviary, Inc.

Well, perhaps Marc's prediction is too radical, but the tools are indeed impressive.